The next generation social networks -2-
Add comment November 25th, 2006 Robert Bosman
The next generation social networks will empower
all players to connect, to exchange and to co-create in all of their roles.

The red lines represent the next next web or Web 4.0 (’the next generation social networks’, ‘Web 4.0′ and ‘the next web’ or ‘the next next web’ are supposed to be synonyms). First of all the red lines symbolize the full connectivity of all players. The power of connecting people is no longer restricted to one web portal at a time. In contrary, the generic Service Oriented Architecture of Participation (SOA-P) of Web 4.0, will empower all players with one (!) simple log in (called federated log in), to connect, to exchange and to co-create in all of their roles, instantly. Moreover, both individuals and organizations, will be able to aggregate all the information from all of their personal and corporate accounts.
For example, when a company decides to add ‘Mr. Bean’ to one of it’s projects, his colleagues in that project are added to his personal network, instantly. His contacts from other accounts, Linkedin for example, are added in the same way. Of course he can add other personal relations. Moreover, he can change the characteristics of a specific relation, in order to organise it in the way he experiences that relation. For example, one of his new colleagues in the project mentioned above, can also be a good friend; so, this person should be visible both in the personal as in the corporate selection of his personal network. On the other hand, all organizations in Mr. Bean’s network will see any change in his personal data, i.e. a new address of phone number, instantly.
That ‘instantly’ exchange of data between all partners in a social network, is what we call the Data Tango; it is a close and almost effortless movement, in which each ‘dancing partner’ is passionate about his or her role in the whole process. In this process they will not only exchange relationship data, but will, enabled by established relations, also aggregate all other kinds of data from different web portals, like Appointments, ToDo’s, Meetings, Agenda’s, Minutes, Files, Products bought, Links, Podcasts, etc etc.
As soon as this combination of federated log in and full relationship based data aggregation will exist, web user will embrace it, leaving all web portals that don’t offer such a service with a tremendous decrease in their user population.
One other notable point form the graphic above, is that Governments are mentioned separately, and that has a reason. In one way Governments are just organizations, and everything said before is fully applicable to them. But Governments also have the power to create a legal infrastructure and moreover, are crucial in the process of creation and verification of identity, both for citizens as well as all kinds of legal entities. For the future of our society and even our planet, it will be crucial that Governments and Organizations establish and maintain standards for Identity and Relations; without those standards all information will be more or less isolated on millions of data-islands… And especially criminals and terrorists love those islands: it makes hiding so much easier…
The above illustrates, that the two most important things in all kinds of data exchange and data aggregation are: Identity and Relation.
So, the next generation social networks will be all about Identity and Relation, both personal as well as corporate, as a basis for multidimensional data-aggregation. The only thing we need is a new standard, a Universal Relation Manager - URM®.
Technorati Tags: web accounts, web ID, identity, relation, digid, federated login, verification, web 2.0, URM, data aggregation, social networks, co-creation, society, practosophy
